You often see adverts and emails for SEO claiming “First page of Google” or “Double your website traffic” for $99 a month.
And we often get asked the simple question How much does SEO cost?
It may be a simple question, but the answer is never simple.
There are so many factors that need looked at to give a price to that question, factors like;
- What is the current state or position of the website?
- Where do you want the site to be?
- How quickly would you like this achieved?
Competition also plays a big part, as trying to rank locally for a very unique key phrase takes a lot less work and time than trying to rank nationally for a very competitive, £10 per click AdWords key phrase.
Modern SEO is not just about getting your site to page 1 of Google. It’s also about getting the right type of visitors to the site that convert in customers.
Getting to Page 1 and still not converting visitors is no good at all.